Personal Preference was a board game made by Broderbund Games. The game first came out around 1987. A player would place four cards in an envelope in the middle of the board and other players would try to guess in what order that person would rate their preferences. For example, a player might have to choose whether they like Michael Jackson more than Madonna, or they may even have to choose whether they like a person over a food product, an activity, or a sport.

The players or teams guessing the correct order most often would advance their token around the board the fastest, and win the game.